Juice for Cool Earth

Wait! Before you recycle that orange juice container, take a closer look at it. I almost missed the side that shows the promotion for Tropicana's Rescue the Rainforest. Their offer says that you can save 100 square feet of rainforest for every carton code you enter on a web site.

They ask for name, address, and e-mail, and you have the option to receive electronic announcements. That's something I'm willing to give for the effort to save acres of rainforest. This project with Cool Earth continues through the end of this year.

The company says, "We are committed to being respectful of mother nature and responsible in our use of natural resources... From turning our orange rinds into animal feed to utilizing renewable landfill gas to help power one of our plants, we continually look for new ways to reduce our impact on the environment."

Thanks, Tropicana. That makes the juice taste even sweeter.